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The “Anniversary of the Capuchin Reform” Logo

«Mentem illuminare et cor inflammare»

We are approaching the anniversary of the birth of our Order. A welcome event involving all the friars scattered around the world to experience an occasion of renewal. We want to offer some recommendations that can help us to live and celebrate this important moment in our history.

The celebration of the Fifth Centenary of the Capuchin Reform is an occasion to renew in each of the brothers of the Order the desire for fidelity to our charismatic identity, to enlighten our minds, that is, to remember who we are and what are the fundamental characteristics of our way of life, and to inflame our hearts, that is, to live with intensity and joy what we are.

The logo created for the 500th anniversary of the birth of the Order of Friars Minor Capuchin (1528-2028) is a graphic design that blends elements that combine historical notions and momentum toward the future, with a modern visual communication, outlining the journey of an Order that, five hundred years after its founding, still has something to say to the world today. The main graphic element of the logo consists of the drawing of two friars on the way and summarizes the idea of the fraternity that continues to move forward 500 years after the birth of the Order of Friars Minor Capuchin.

The original image, taken from SILVESTRO DA PANICALE’s Capuchin Atlas of 1632, has been simplified and adapted into essential, bold lines in brown. The ancient design is, in this way, made more modern to the eye and may still have the ability to communicate, making visible a path between the old and the new, within Capuchin art and tradition. The profiles of the two walking Capuchins were placed on a sketchy line that recalls the idea of a road and, as a graphic element, divides the pictogram from the logotype.

As mentioned above, the image of the two Capuchins here manifests both the idea of fraternity as diversity, presenting different elements in each individual friar such as the staff, the hood, and the questing bag. The two figures seem to interact as well as move in harmony, cooperating in a kind of synergy that looks toward the future. Overall, the logo, rendered through such minimalist strokes, does not shout “we have been here for 500 years!” but says, “we are still walking.”

We thank Fr. Angelo Minacapilli of the Province of Sicily for his contribution in creating the logo for the anniversary of the Reform.